Bridge the gap between vision and impact

Storybrand websites & content
for mission-driven
entrepreneurs and organisations

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organise your ideas

optimise your content

make a difference

Does your message need more clarity?

When you’re passionate about what you do, communicating about it clearly isn’t always easy.

But you can’t reach people if your website is confusing, chaotic, or simply broken.

In case we haven’t met yet: I’m Sandrine, and I’m here to help you get it right.

Sandrine Coosemans - headshot

Let’s get your message out there

From copywriting and a website to powerful content marketing, I help you transform your knowledge and expertise into clear, compelling content that inspires visitors to take action.

That way, you can focus on what truly matters: making a bigger impact through your work.

My services include but aren’t limited to:

  • Website strategy

    Through a simple consultation or a full project roadmap, let’s first get clear on what you need

  • Website copy

    With a content wireframe, you get your website all laid out - without the build. Perfect if you’ll handle design and development internally.

  • Squarespace websites

    Get a fully functional, optimised website that’s clear, high-converting, and easy to keep up-to-date.

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StoryBrand your website

The StoryBrand framework puts the customer at the center of your brand’s story. While I don’t follow it blindly, it’s an efficient tool to help identify core elements of your brand positioning, so we can craft a message that instantly resonates with your audience.

I’ve been StoryBrand certified since February 2021 and also completed the StoryBrand Coach training in 2025.

How this works

Building or revamping your website doesn’t need to be an all-consuming project. I work hard on the backend to keep things simple and straightforward for you.

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discovery call

A 30-minute conversation about your needs and objectives. We’ll discuss your goals and challenges, and get to know each other.

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strategy

If we’re a good fit, we hold a deep-dive strategy session so we can create a roadmap for your messaging and communications

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choose your path

Based on your needs and resources, we can move forward with a consultation package, a website project, or content marketing.

Why work with me

Examples of our work

Manta Ray Advocates - Storybrand website on WordPress with Divi by SmartAlpaca + MeanCreative

Manta ray advocacy

We built a manta database and wrote educational articles, drastically improving website traffic and turning visitors into passionate supporters.

A webpage about ocean recreation safety in Hawaii features a whale emerging from the ocean, with sections discussing mission, media, projects, all with ocean and marine life imagery. Squarespace Storybrand non-profit website built by SmartAlpaca.

Ocean conservation

Hawaii Ocean Watch transformed its message about safer and sustainable ocean recreation into clear resources for operators, the public, and the media

Homepage with sections on sustainable living, gardening, raising animals, self-sufficient off-grid living, homesteading, stories, and tips. WordPress blog website by SmartAlpaca Marketing.

Online Education

We have a knack for turning complex information into accessible and captivating content that meets your immediate and long-term needs.

see more examples

Learn more about how we work

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Not sure where to start?

Start with a Roadmap

Together, we look at what you already have in place, we explore your options, and we end up with a clear plan of action.

  • Don’t waste time and money on a site that doesn’t fit your needs

  • Discuss challenges and opportunities for your marketing

  • Get a clear plan, budget, and timeline for your project

Schedule a discovery call first